Fox Sports pundit Colin Cowherd believes most of the complaints about the NFL’s coverage of Taylor Swift are rooted in misogyny from “sad and lonely” men. After every Kansas City Chiefs game, it’s become customary for sports media to discuss the amount of times Swift is shown during the broadcast. Since going public with her relationship with Chiefs tight end Travis Kelce, she’s regularly attended games and draws a lot of attention.

Cowherd also accused critics of lying when they insist they “just want to watch football.”

“Did you know, statistically, in a three-and-a-half-hour NFL playoff broadcast — or regular season broadcast — just 18 minutes are actual football,” Cowherd said. “And we have the data. We have the numbers. You don’t turn away. There’s coaches cutaways; they show fans in Buffalo on fire, commercials, reviews… Eighteen minutes of real football. For the record, about the length of five Taylor Swift songs.”

He cited a report that revealed Swift’s average screen time is just 25 seconds throughout the entire broadcast. Then, Cowherd called out the double standard he believes exists when it comes to celebrity sightings at games.

“Matthew McConaughey — ‘Alright, alright, alright’ — love him!” Cowherd continued. “Drake, on everything; Spike Lee, Knicks games; Eminem, Michigan sporting events. We celebrate it. Eighties, ’90s, Jack Nicholson Lakers games? It’s cool. ‘Saw Jack!’ But a talented and beautiful woman is on the air — one who would never pay attention to lonely men — and it bothers them.